Top Beauty Retail Apps Performance in Slovenia Q1 2025

In the first quarter of 2025, the top beauty retail applications in Slovenia showcased varied performance trends on a unified platform. Here's a detailed look at the weekly downloads and active user metrics for each app, as provided by Sensor Tower.

Mein dm experienced a steady increase in weekly downloads, reaching a peak of approximately 2.5K by the end of March. Its weekly active users fluctuated, peaking at around 119K mid-February before seeing a slight decline to about 92K by the end of the quarter.

Notino: profumi e cosmetici saw a significant spike in downloads during mid-January, with numbers reaching up to 3.5K. Active users steadily increased throughout the quarter, ending at around 26K by March end.

MAKEUP - Beauty without limits had modest download numbers, hovering around the lower hundreds each week. However, its active users grew consistently, starting from 137 and reaching up to 509 by the end of March.

BIPA Österreich maintained low download numbers, with weekly figures mostly below 100. Active users showed slight variations, peaking at 462 in early January before stabilizing around 386 by quarter's end.

Oriflame recorded minimal downloads, with a slight peak of 69 in mid-February. Active users remained relatively stable, averaging around 600 throughout the quarter.

For more detailed insights and additional data, visit Sensor Tower.